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Beall Center For Art and Technology opens Oct. 17 at
UC Irvine School of the Arts

Center to serve as public showplace for digital arts; opening exhibition examines impact of computers, games, new technologies

The Bush Soul (#3)Irvine, Calif., Oct. 2, 2000 — The UC Irvine School of the Arts will open the innovative, high-tech Donald R. and Joan F. Beall Center for Art and Technology to the public from 6 to 9 p.m. Tuesday, Oct. 17. The 3,300-square-foot gallery and research center for new media arts will enable professionals from disparate areas of study-including engineering, the arts and computer science-to collaborate on and display art and design projects they create using state-of-the-art digital technology.

The first of its kind in the University of California system and established with a $1.5 million gift from Rockwell to honor Donald Beall's retirement as chairman and CEO, the Beall Center is dedicated to furthering the relationship between digital technologies and the arts.

"The mission of the center is to promote the development of new art forms combining digital technologies, engineering and computer science and to build public and scholarly awareness and understanding of these new art forms," said Jill Beck, dean of the School of the Arts.

"Considering Rockwell's interest in education, I am especially proud of our role in establishing this state-of-the-art research facility in the name of Don and Joan Beall," said Don H. Davis, Rockwell chairman and CEO. "It will serve as a public example of their commitment to furthering intellectual growth and discovery through the arts."

The inaugural exhibition, titled "SHIFT-CTRL: Computers, Games and Art," is a major international interactive exhibition featuring artists from the United States and around the world in a cultural examination of computer games and new technologies. It takes place both in the Beall Center and on the Internet and includes computer games, artist-designed games and artists' game-like works. Visitors are invited to participate. One gallery offers 13 computer stations where visitors can play popular computer games for teenagers or participate in programs with a more sophisticated content. In the other part of the gallery, the space is divided into six rooms, each with a joystick on a pedestal in the center and a large screen projector.

"'SHIFT-CTRL' looks critically, yet playfully, at how computer gaming and new technologies have altered social systems and creative practice," said Jeanie Weiffenbach, director of the Beall Center and its affiliated University Art Gallery. "This exhibition will provide alternative models for appreciating how these initiatives are affecting our social and cultural environment."

The groundbreaking project is curated by UCI studio art faculty members Antoinette LaFarge and Robert Nideffer and will be on display Oct. 17 through Dec. 3.

For more information, call (949) 824-6206 or go to the website at http://beallcenter.uci.edu/.


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